{"id":576,"date":"2017-04-07T13:49:54","date_gmt":"2017-04-07T11:49:54","guid":{"rendered":"http:\/\/journalisme-info.ejdg.fr\/?p=576"},"modified":"2017-11-28T10:45:30","modified_gmt":"2017-11-28T09:45:30","slug":"quartz-ingredients-a-succes","status":"publish","type":"post","link":"http:\/\/journalismes-info.ejdg.fr\/index.php\/2017\/04\/07\/quartz-ingredients-a-succes\/","title":{"rendered":"Quartz: ingr\u00e9dients \u00e0 succ\u00e8s"},"content":{"rendered":"

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En cinq ans, Quartz, le pure-player reconnu pour\u00a0ses innovations \u00e9ditoriales<\/a><\/span>, est devenu une pointure dans le monde du journalisme \u00e9conomique. Cassie Werber (@cassiewerber), journaliste pour Quartz depuis deux ans, et bas\u00e9e \u00e0 Londres avec huit autres reporters, estime que le succ\u00e8s du site est du \u00e0 sa ligne \u00e9ditoriale\u00a0: \u00ab\u00a0La plupart des gens sont int\u00e9ress\u00e9s par l\u2019\u00e9conomie, on ne parle pas que de la Bourse, c\u2019est un lien mondial qui relie les gens.\u00a0\u00bb Avec l\u2019investissement de David Bradley, propri\u00e9taire d\u2019Atlantic Media, et de diff\u00e9rents partenaires comme Boeing ou Cr\u00e9dit Suisse, le pure-player n\u2019a pas souffert de difficult\u00e9s \u00e9conomiques. Et l\u00e0 o\u00f9 l\u2019ind\u00e9pendance du m\u00e9dia pourrait \u00eatre interrog\u00e9e, Cassie Werber estime que si Quartz parvient \u00ab\u00a0\u00e0 garder les int\u00e9r\u00eats \u00e0 distance\u00bb sans se laisser influencer, \u00ab\u00a0c\u2019est raisonnable\u00a0\u00bb. Mais le succ\u00e8s vient peut-\u00eatre aussi des comp\u00e9tences multiples de\u00a0la r\u00e9daction ouverte<\/a><\/span>\u00a0et \u00e9clat\u00e9e dans diff\u00e9rents pays, \u00e0 Londres, \u00e0 Paris, \u00e0 Mumbai, \u00e0 Nairobi, \u00e0 New York, etc. Les journalistes se retrouvent lors d’une conf\u00e9rence de r\u00e9daction hebdomadaire, mais restent essentiellement en contact avec leurs confr\u00e8res et r\u00e9dacteurs en chef par le biais de\u00a0l’outil Slack<\/a>,<\/span> selon Cassie Werber.\u00a0Les reporters g\u00e8rent eux-m\u00eames le r\u00e9f\u00e9rencement SEO de leurs articles, les graphiques, les datas et les illustrations.<\/h4>\n

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